Terry Frey

Terrell (Terry) Frey comes to BGJ Group from a 37- year tenure in multiple roles in both Merchandising and Operations at the Kroger Company, serving 18 years on its Executive Leadership team. As BGJ’s in-house specialist for Kroger business, he will provide counsel in areas of expertise including consumer products, sales, retail execution, procurement, and strategic planning. He has a demonstrated history of increasing both top line sales and bottom line profits, along with increasing market share.

From 2008- 2014, Frey was Kroger’s Corporate VP, General Merchandise, responsible for all merchandising, marketing, pricing and procurement for GM across the company. In recent years, he was Senior Director Merchandising Execution and oversaw all Space Allocation, Space Management (PLANOGRAMS), New/Remodel store layouts, and third party contractors hired for store resets across all departments/ categories in the store. Currently, the Kroger Company has 2,792 stores in 35 states.

Frey continues to be recognized by the retail industry as a team builder/leader that stays focused on the consumer while creating shareholder value.